Wednesday, 7 October 2020

Top 10 Mistakes Beginner SEO Developers Must Avoid

Search engine optimization plays an important role in improving search rankings of a website, blog etc. So it becomes imperative to negate all the factors that may produce adverse effect on the overall SEO strategy. Let’s look into the top 10 mistakes that a beginner SEO developer must avoid.

Undermining the importance of content

The importance of content shall never be overlooked as it is because of this content on which the search is performed and rankings are generated. Uniquely written content always ranks higher and helps visitors in their decision making.

Targeting wrong keywords

Keywords play a vital role in deciding the search rankings. Therefore, it becomes important to target the right set of keywords that helps the website to get ranked higher. Selecting wrong keywords may result in lower rankings and lesser traffic on the website.

Keyword spamming

In order to get higher ranking you may end up stuffing too many keywords in the content which may get penalized by Google and also irritate your readers.

Copying content

Copying someone else’s content is not advisable as it may fall under plagiarism. Uniquely written content often gets top ranking and more visitors.

SEO is not PPC

SEO refers to the organic traffic whereas PPC are paid search results that appear in the form of Ads highlighted separately.

Using unrelated images

Using images that do not relate to the content can actually take down traffic on your site. Visitor may get bored and uninterested if such mismatch is presented.

Neglecting ALT text

Forgetting to use ALT text is not a great idea. Images with ALT text can also get you ranked higher during search engine result.

Not optimize content regularly

It is always a good practice to keep optimizing content from time to time to maintain higher rankings on search results.

Avoiding internal linking

Internal linking not only helps your readers but also help them find out more about the topics they are interested in.

Inconsistent content publishing

To avoid losing readers and visitors it is always advisable to publish content consistently by setting deadlines and adhering to them.

We at Technogiq offer search engine optimization services to our clients in UAE and elsewhere. Search engine optimization services offered to our clients in Dubai have helped them grow their business and build a strong business foundation. If you have a similar project in mind, let’s connect.

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